1. eCampusOntario DSpace
  2. eCampusOntario Open Community
  3. Ontario OER Collection
Please use this identifier to cite or link to this item: https://openlibrary-repo.ecampusontario.ca/jspui/handle/123456789/2249
Full metadata record
DC FieldValueLanguage
dc.contributor.authorRobertson, Colin-
dc.contributor.editorDesign Studio, OER-
dc.date.accessioned2024-07-24T20:00:59Z-
dc.date.available2024-07-24T20:00:59Z-
dc.date.issued2024-05-03-
dc.identifierfc3cd648-b9db-400a-989e-7a4e6d1cd9a7-
dc.identifier.urihttps://openlibrary-repo.ecampusontario.ca/jspui/handle/123456789/2249-
dc.description.tableofcontentsChapter 1: What is Marketing?en_US
dc.description.tableofcontentsChapter 2: Social Media Marketingen_US
dc.description.tableofcontentsChapter 3: Digital Marketingen_US
dc.description.tableofcontentsChapter 4: Service and Relationship Marketingen_US
dc.description.tableofcontentsChapter 5: Integrated Brand Partnership, PR, and Sponsorshipen_US
dc.description.tableofcontentsChapter 6: Evaluating the External Environmenten_US
dc.description.tableofcontentsChapter 7: Consumer Buying Behaviouren_US
dc.description.tableofcontentsChapter 8: Business Buying Behavioren_US
dc.description.tableofcontentsChapter 9: Pricing and Membership Structureen_US
dc.description.tableofcontentsChapter 10: Marketing Researchen_US
dc.description.tableofcontentsChapter 11: The Marketing Planen_US
dc.language.isoengen_US
dc.publisherFanshawe College Pressbooksen_US
dc.relation.isformatofhttps://ecampusontario.pressbooks.pub/mktggolfmanagement/en_US
dc.relation.haspartResources for Educators: Slide Decks | https://ecampusontario.pressbooks.pub/mktggolfmanagement/back-matter/appendix-ancillary-resources/en_US
dc.rightsCC BY-NC-SA | https://creativecommons.org/licenses/by-nc-sa/4.0/en_US
dc.subjectMarketingen_US
dc.subjectGolf Managementen_US
dc.titleMarketing for Golf Managementen_US
dc.typeBooken_US
dcterms.accessRightsOpen Accessen_US
dcterms.educationLevelCollegeen_US
dc.identifier.slughttps://openlibrary.ecampusontario.ca/catalogue/item/?id=fc3cd648-b9db-400a-989e-7a4e6d1cd9a7-
ecO-OER.AdoptedNoen_US
ecO-OER.AncillaryMaterialYesen_US
ecO-OER.InstitutionalAffiliationFanshawe Collegeen_US
ecO-OER.ISNI0000 0001 0487 5961en_US
ecO-OER.ReviewedNoen_US
ecO-OER.AccessibilityStatementYesen_US
ecO-OER.AccessibilityURIAccessibility Statement: WCAG | https://ecampusontario.pressbooks.pub/mktggolfmanagement/front-matter/introduction/en_US
ecO-OER.CourseTitleFanshawe College, MKTG-1099en_US
lrmi.learningResourceTypeInstructional Object - Lecture Materialen_US
lrmi.learningResourceTypeLearning Resource - Textbooken_US
lrmi.learningResourceTypeLearning Resource - Booken_US
ecO-OER.POD.compatibleYesen_US
dc.description.abstractMarketing for Golf Management is a textbook intended to introduce marketing students to the world of digital marketing. The book covers fundamental frameworks, practical applications, and online tools that can all be applied to build and execute a cohesive digital marketing strategy.en_US
dc.subject.otherBusiness & Economyen_US
ecO-OER.VLS.CategoryNoneen_US
ecO-OER.VLSNoen_US
ecO-OER.CVLPNoen_US
ecO-OER.ItemTypeInstructional Objecten_US
ecO-OER.ItemTypeTextbooken_US
ecO-OER.MediaFormateBooken_US
ecO-OER.MediaFormatPDFen_US
ecO-OER.VLS.cvlpSupportedNoen_US
Appears in Collections:Ontario OER Collection

Files in This Item:
File Description SizeFormat 
MarketingGolfManagement6-350x467.png%%c%%176.67 kBimage/pngView/Open
Marketing-for-Golf-Management-1714672478.epub%%dl%% EPUB6.61 MBEPUBView/Open
Marketing-for-Golf-Management-1714672506.pdf%%dl%% Digital PDF6.78 MBPDFView/Open
Marketing-for-Golf-Management-1714672520._print.pdf%%dl%% Print PDF11.73 MBPDFView/Open
Show simple item record


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.